CHUNKS X NPR
Coming to a cute hairdo near you, NPR is collaborating with CHUNKS on a hair claw and set of hair clips! From audio clips to hair clips it’s CHUNKS x NPR.
NPR and CHUNKS teamed-up in an unexpected but delightful hair clip collaboration that celebrates storytellers, especially AAPI storytellers for AAPI Heritage Month. This also signifies the first of many collaborations NPR is pursuing as it innovates on its brand, feel, and look.
The collaboration spanned hair clip creation, video interviews, Q&As, a curated playlist, and webpage creation.
Clients: National Public Radio, CHUNKS
Copywriting: Mina Tavakoli
Graphic Design: Roho Yniguez
Video Production: Moy Zhong, Tasha Diaz
Models: Emma Choi, Julie Choi, Yowei Shaw, Wanyu Zhang, Moy Zhong
and NPR team members who were a part of this
Product Photography
Video Interviews
Website Preview